Which AI assistants does it work with?

Claude and ChatGPT. You add SMAT as a connector in the assistant you already use and keep working in your own chat.

What can my AI see and do?

Only what you allow when you connect it, from reading your brand data to creating and publishing posts.

Does my AI publish without asking me?

Only if you tell it to. Your AI can prepare posts for your review, schedule them or publish right away. You decide each time.

What happens after 7 days?

The trial requires a card. You see your plan, price and terms before you start. Cancel before the trial ends if you do not want to continue on a paid plan.

Let your AI run your socials.

Name: SMAT
Brand: SMAT

SMAT gives your AI your brand and the tools to make finished posts and publish them to Instagram and Facebook.

Try for free

7 days free, card required.

Works with

Official Meta integration
Claude
ChatGPT
Any MCP assistant

SMAT at a glance.

in one tool. Full list to inspect

per month. No commitments

free. Full access to try it

Full Facebook and Instagram integration

The SMAT assistant

Or just talk to ours.

The same work in the SMAT chat, on your phone or at your desk. It suggests topics, writes in your voice and books the slot in your calendar. Included from Pro.

01 / Knows your brand

Your AI stops guessing.

SMAT builds a profile of your brand from your website and accounts. Your AI reads it before it writes or designs anything.

Identity

Reads your website and posts and names what you do and what sets you apart.

Audience

Works out who you talk to: where they are, what they need and what they respond to.

Voice

Learns how you write: tone, how you address people, post length and emoji.

Look

Keeps your colours, fonts and logo, so every graphic looks like you.

Competitors

Watches public posts in your niche and shows what works there.

Your results

Learns from what worked on your own profile and suggests more of it.

How SMAT analyses brands and competitors

The output

This is what a finished post looks like

A photo from your place, with the caption, layout and colors built in SMAT. Seven layouts and twelve color sets, so the whole profile holds one style.

BEARD SHAPED TO THE JAWLINE, Barber Studio

A BOUQUET FOR A FIRST DATE, Flower Studio

A MASK MATCHED TO YOUR SKIN, Beauty Room

Have your eyes checked every two years, Optical Practice

The touch up is part of the price, Tattoo Studio

Evening headaches mean your eyes, Optical Store

THE SQUAT STARTS WITH TECHNIQUE, Training Studio

Blood work needs an empty stomach, Animal Practice

No extras without a call, Mechanic Service

What a palm sized piece costs, Tattoo Studio

Clippers on the sides, scissors on top, Barber Studio

Infill 22 euro, full set 35, Nail Studio

A day without food means a visit, Vet Clinic

GROUPS OF EIGHT, NEVER MORE, Fitness Club

Evening makeup, done here, Makeup Studio

FRAMES MATCHED TO YOUR FACE, Optical Practice

We remind you when the shot is due, Vet Clinic

SUNGLASSES ON PRESCRIPTION, Optical Store

Comb and scissors, no clippers, Barber Shop

These flowers last two weeks, Flower Studio

Circuit classes three times a week, Fitness Club

TWO WEEKS OUT OF THE POOL, Tattoo Workshop

We clean the rims before fitting, Tire Service

VISIT 30 EURO, BLOOD WORK 22, Animal Practice

03 / Publishes and schedules

Straight to Instagram and Facebook.

Your AI prepares the preview, then publishes right away or puts the post in your calendar, through the official Meta API. Every post is also in SMAT, where you can check and change it.

You stay in control.

See the cost first

Before any paid action your AI tells you how many credits it will use.

Review or let it post

You decide per action: check every post yourself or let your AI publish it.

Every suggestion has a source

Topics and recommendations show what they were based on, so you can check them.

See all features

Three steps to your first post

01
Start your free trial
Create a SMAT account and connect your Instagram and Facebook.
02
Add SMAT to your assistant
Add SMAT as a connector in Claude or ChatGPT and choose what it may do.
03
Ask for your first post
“Run my Instagram this week.” Your AI takes it from there.

Every plan includes SMAT for your AI.

From $25 / month

Plans differ in credits and the number of brands. The SMAT assistant in the app is included from Pro. Pro covers up to 3 brands and Studio up to 5, for freelancers who run socials for clients.